MIE Racing Honda will have a new sponsor for the next WorldSBK season after partnering with technology innovation company RDS Co, Ltd.
RDS is a Japan-based company that develops and manufactures cutting-edge technologies, including structural design and analysis tools, CFRPs, clay models, 3D printers and scanners, 5-axis processing machines, and motion capture equipment.
After spending the last two seasons as a single-seater team, MIE Racing Honda became the fourth satellite team alongside Bonovo BMW, Pedercini Kawasaki and GRT Yamaha to have two riders on the grid.
Leandro Mercado remains in the squad for a third season and will be joined by former MotoGP and more recently Moto2 rider Hafizh Syahrin.
It also means Honda has a total of four riders on the 2022 grid as Iker Lecuona and Xavi Vierge will ride for the HRC factory team.
Commenting on this partnership, Midori Moriwaki, MIE Racing Honda Team Owner, said, “I am delighted to announce the new partnership with RDS Co., Ltd., a company that shares our vision and strong focus on the future and who, like us, aspires to transform today’s dreams and projects into tomorrow’s reality.
“We are challenging a new era and believe that the racetrack is not only about competition, but also forms the research base for many important technologies that can be used in the future.
“RDS and MIE will work together, move forward and develop exciting projects together. “
While this news marks RDS’s first involvement with a WorldSBK team, they have various other connections in motorsport, most notably with the F1 team Alpha Tauri.
“RDS is honored to announce a new partnership with MIE Racing,” said representative director Anri Sugihara. In addition to its partnership with the Alpha Tauri team in F1 and Astemo Real Racing in Super GT, RDS has also been involved in a variety of other sports, performing R&D in wheelchair racing with Tomoya Ito as test pilot, for example, and technically support athletes who participated in the Sochi and Beijing Paralympic Games and who won a total of seven medals.
“With its involvement in sports, RDS aims to introduce a new lifestyle as well as pursue a better future in terms of mobility, which is not limited to motorsport fans.
“Regardless of the sport itself, we believe you can only strive to be the fastest when R&D is pushed to its limits. All the technology and data acquired through such activities will eventually form new daily standards for everyone.
“I hope this partnership becomes meaningful among those who are already motorsport fans, as well as opening doors for newcomers so they can see what this world is all about.”